The International Network of Hospitality Consulting Professionals
A woman on the phone with one hand on her laptop.

Where Have All the Real Salespersons Gone

On a daily basis, I have the opportunity to interact with dozens of salespeople in a wide variety of locations. Over the years we have somehow gravitated from partnering with customers in building long-term relationships and account understanding to now taking orders in a more clinical, impersonal and highly transactional environment. However, customers still require […]

Read More
A hotel sign on a hotel.

Branding Hotels

The hotel industry has become a complex, fragmented, global, competitive brand business. There is an urgent need to fill “gaps” in our knowledge of brand management to help the industry improve brand performance.

Read More
Be on flower and the caption social media buzz.

Keep the Social Media Buzz – Buzzing!

Managing your social media buzz can take 30 minutes to an hour a day, tops. While this may seem like a lot, many customers are making their choice based on what they see and read. Chat with your team; seek and enlist someone that is passionate about this, and let them go at it. Use these tips, and you will see fruitful rewards!

Read More