Hotels
Hotels Articles and Case Studies
The Cost of Misalignment Between Marketing and Revenue Strategy
In many hotels, marketing and revenue management are both active and focused on driving performance. Rates are being ...
Read MoreRe-Commissioning Hotel Plant & Equipment
You’re the Engineer or Maintenance Manager of a large resort facility or hotel, and the time has come to restart or ...
Read MoreSix Months, No General Manager: How a Strategic Search Helped a Hotel Finally Land the Right Leader
Challenge: Hotel Search for General Manager A full-service independent hotel in the Southeast had been searching for a ...
Read MoreLuxury vs. Ultra-Luxury Hospitality — Where the Line Is Actually Drawn
A Difference in Intent, Not Degree Luxury and ultra-luxury are often used interchangeably in hospitality, but the ...
Read MoreThe U.S. Hotel Industry is: Stable? Wobbly? Tilt! A “Current State Diagnostic”
Although, depending on the day, the prognosis could read, “Tilt! Wobble, stable”, it’s a matter of perspective. ...
Read MoreAn Island Resort Adventure: The Thin Line Between Rustic and Rundown
It’s been a few years since l was overseas at an island resort, so I thought it was time to venture ...
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