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Latest Articles & Case Studies
CASE STUDY: Resort Leadership Breakdown & Revenue Decline
A seasonal, independent resort was experiencing a significant revenue decline—room revenue pacing more than $1M behind the prior year—alongside a disengaged staff…
How to Close the Deal without Giving the House Away: Minor Point Close
Sometimes your brilliance and offering is not enough to get to the finish line. That is when you reach into your toolbox…
The Cost of Misalignment Between Marketing and Revenue Strategy
In many hotels, marketing and revenue management are both active and focused on driving performance. Rates are being adjusted in real time,…
Re-Commissioning Hotel Plant & Equipment
You’re the Engineer or Maintenance Manager of a large resort facility or hotel, and the time has come to restart or reopen….
Six Months, No General Manager: How a Strategic Search Helped a Hotel Finally Land the Right Leader
Challenge: Hotel Search for General Manager A full-service independent hotel in the Southeast had been searching for a new General Manager for…
