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Latest Articles & Case Studies

Zachary Schwartz

Irish Hotel Market – Calm Before the Storm?

By Zachary Schwartz
Jun 12, 2025

It’s been a buoyant cycle for hotels in Ireland: long, sustained periods of rising demand, and either constrained supply, or new supply…

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Haydn Kramer

What Hotels Could Learn from Monks

By Haydn Kramer
May 29, 2025

A Journey to the Abbey Somewhere along I-94, just less than two hours northwest of Minneapolis/St. Paul, amid Minnesota’s rolling farmlands, spread…

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Debbie Miller

How AI is Reshaping Hotel Digital Marketing in 2025

By Debbie Miller
May 8, 2025

Artificial Intelligence (AI) is no longer a futuristic concept in the hospitality industry. It’s a powerful force shaping how hotels attract, engage,…

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Joseph Cozza

Build a Solid Foundation for Catering Sales & Events Before Focusing on WOW

By Joseph Cozza
Apr 30, 2025

Events are experiencing a dynamic resurgence, yet they must strive to enhance their offerings substantially. Today’s attendees arrive with elevated expectations; they…

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Rebecca Lombardo

Cabin Rentals Company Case Study: Transformation Leads to Triple-Digit Growth

By Rebecca Lombardo
Apr 24, 2025

Challenge: Changing Target Market to Align with Added Inventory A small vacation rental company in the Northeast with 36 cabins was getting…

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