Cayuga Consultants can assess hotel investment and development objectives, perform market financial modeling, identify risks, and offer insight and strategic support for feasibility and market analysis.
The first step in the purchase of an asset or development of a hotel or food and beverage outlet should always be a market and feasibility study. To make an informed decision you need to know how your asset is expected to perform over the long term. The study will also assist you to make data based decisions on:
- Market segment – economy to luxury or fast food to fine dining
- Brand – choose the right brand for the specific market and avoid brand proliferation
- Right size – 100 rooms or 500 rooms, 50 seats or 200 seats
- Facilities criteria – what amenities should be part of the product offering – function space, spa, private dining, pool, exercise facilities and the such
- What enhancements will help reposition the asset for success?
Making the right data based decisions prior to purchase or development to a hospitality business will lead to long term financial success.
This expert guidance helps to improve the owner’s market share objectives, project positioning and hotel branding to maximize market potential.
Market Analysis Consultants
As experts in market analysis, our consultants are able to present comprehensive hospitality market studies that can be used in the process of structuring and securing financial and investment support in a wide range of hospitality segments, brands and geographic locales.
Feasibility Analysis Consultants
Feasibility analysis for either a new or existing project requires expert evaluation of a site and locational characteristics, quantifying of demand and competitive supply, accurate forecasting of revenues, expenses, and project costs, and conclusive hotel market value based on sound evidence.
Our Hotel Feasibility Consultants
Driving events and meetings demand, profitability and efficiency in a post covid world with smart technology, up to date strategies and creative solutions for leadership and innovation.
Expertise includes - Financing Programs: Debt placement, PIP financing, C-PACE Re-Cap Loans and Equity Sourcing; Management Company and Brand selection; Asset Management; Development Management.
Hospitality professional with extensive international operational, development and asset management experience with assignments in Asia Pacific, Middle East, Europe, UK, USA.
Helping hotels to reach targeted market segments, securing and implementing lucrative sales strategies, developing innovative operating practices to ultimately yield profits.
Providing actionable pro-active client advisory services in key areas designed to improve asset value.
Leisure advisory expert - finding the sweet spot between your vision, insightful market research, and deep financial analytics to optimize project success.
Executive with more than 37 years of experience in 11 countries in the hospitality & hotel business with focus on Sales & Marketing, Digital Strategies, e-Commerce and Revenue Management.
Jim is a veteran of the restaurant, country club (clubs), catering & concert industries offering expert consulting assistance in developing extraordinary teams to surprise and delight your guests and molding profitable hospitality businesses.
Proven track record with all all aspects of hotel acquisition and development.
Expert in dedicated Revenue Management consulting. We provide a personalized, targeted approach to gain market share and ensure profitable revenues!
Cayuga's only Total Service Hotel Management Company
We help hotel owners and managers optimise their commercial performance by crafting purpose built Sales, Marketing, PR & Revenue strategies. Our global exposure is refined by a unique expertise on the ins & outs of the Middle East travel market.
Expertise in hotel development consulting, market analysis & feasibility to communities & developers. Our focus on boutique hotels & soft brand affiliation with Marriott sets Grey Hospitality apart.