Becoming a Member

We are pleased to introduce you to Cayuga Hospitality Consultants and thank you for your interest in joining our group of International Independent Consultants.

About Cayuga Hospitality Consultants Membership


Cayuga was founded more 30 years ago by graduates of the Cornell University School of Hotel Administration. Today the makeup of the membership continues to have strong representation by Cornell Hotel School educated or affiliated, and all are independent consultants and senior industry leaders with multi-disciplinary hospitality expertise and broad geographic knowledge.

What Cayuga Hospitality Consultants Offers its Members

The Cayuga network is a resource for the membership and industry at large, the only organization of its kind, and the most respected group of independent hospitality consultants. With our members we look forward to sharing the success that comes from a productive, engaged and professional organization.

  • Cayuga Hospitality Consultants is an organization that drives collaboration and thoughtful cooperation amongst its members.
  • Cayuga Hospitality Consultants provides members with exclusive marketing and public relations resources.
  • Cayuga Hospitality Consultants presents our members with qualified consulting assignment opportunities.

We are an organization that carries with it the type of preeminence that speaks to our collective abilities, diversity, integrity and experience in the Global Marketplace.

Cayuga Member Application Process

Contact with Cayuga Hospitality Consultant’s membership director may be made via the dedicated online contact form and selecting “Membership Inquiry” in the “How Can We Help You” box. Or an applicant may send an email including name, contact information, resume or professional bio and specific areas of consulting expertise to [email protected].

Cayuga Hospitality Consultants average 30 years of hands-on industry experience and have established an independent consulting practice prior to application. The membership is carefully managed to ensure a minimum of overlap of hospitality consulting services as well as geographic location.

The membership director will review the candidate’s background, consulting experience and areas of services, and contact the applicant to schedule a conference should information be adequate to demonstrate the candidate meets membership requisites. Should additional details be required to determine qualification, the applicant will receive a message requesting such material.

Membership is fee based, the terms of which will be discussed in the initial contact with the membership director.

Who Operates Cayuga Hospitality Consultants

There are six managing partners representing a wide variety of experience in ownership or high-level executive roles throughout their careers. They are dedicated to Cayuga Hospitality Consultants brand development and member services.  The functions they serve include:

  • Business development initiatives.
  • Managing incoming new consulting inquiries including a detailed qualifying process.
  • Distribution of and tracking leads, and ensure timely lead follow up by members.
  • Organization of events and networking programs.
  • Digital marketing, website management.
  • Membership development.
  • Mentoring and advising members.
  • Financial management.

In addition to consulting assignments and referral fees, members are eligible to take advantage of benefits offered through our preferred industry partners, have exclusive access to the members of the network for knowledge and relationship/connection sharing, participate in a highly active and productive annual meeting, web meetings and educational programs, and receive and provide direct leads to other members of the network.

Cayuga Hospitality Consultants looks forward to accepting applications from all qualified candidates.

Article & Case studies

Sean Skellie

Top 5 Hotel & Lodging Market Trend Predictions

By Sean Skellie
Feb 28, 2024

#1 Stability   Travel demand is likely to stabilize in 2024 benchmarking record occupancy and rate. Current trends indicate that the industry is…

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Stephanie Smith Connor Vanderholm

Cayuga Hospitality Consultants Panel: Evolving Technology and Revenue Strategy

By Stephanie Smith & Connor Vanderholm
Feb 20, 2024

During the Cayuga Hospitality Consultants Annual Conference 2023 in Dallas, a panel discussion was hosted around “Evolving Technology and Revenue Strategy”. Moderator: Stephanie Smith,…

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Susan Barry

Fireside Chat: Navigating the Hospitality Legal Landscape

By Susan Barry
Feb 7, 2024

Robin Zeidel spent four years in book publishing before following in her father’s footsteps by getting a law degree.  When a Wall…

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Jon Peck

A Tale of Two Panels: Insights from the Frontlines of Hotel Operations and Investments

By Jon Peck
Feb 1, 2024

In recent weeks, I had the unique opportunity to delve into current dynamics in the world of hotel operations and investments through…

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Mandy Murry

Retailing for Success in 2024: Beyond the Hotel Room to Increase Bottom Line with Retail

By Mandy Murry
Jan 24, 2024

RevPar is no longer only tied to room revenue at your property- it’s the total square footage. This is not groundbreaking news,…

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Debbie Miller

Navigating Hotel Social Media Trends in 2024

By Debbie Miller
Jan 17, 2024

In the fast-paced world of hospitality, staying ahead of the curve is crucial for success. As we step into 2024, the landscape…

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Eric Rubino

Deep Dive into Hotel Acquisitions: Understanding Industry-Specific Elements

By Eric Rubino
Jan 11, 2024

In the world of real estate, hotel acquisitions stand apart, blending the intricacies of property deals with the dynamics of the hospitality…

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Charis Atwood

Why a Model Room is Needed for Your Hotel Construction Project: Learnings from Chip & Joanna Gaines

By Charis Atwood
Dec 14, 2023

Having managed the model room process for hotel projects for over two decades, imagine my appreciation for a whole show dedicated to…

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Jim Lopolito

Hotel Case Study: Executive Search Turned Full Investment Analysis

By Jim Lopolito
Nov 15, 2023

Setting the Stage A 363 room hotel and conference center was purchased early in 2021, but one year later, there remained significant…

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Connor Vanderholm

The Dark Side of Revenue Management: Avoiding Ethical Pitfalls

By Connor Vanderholm
Nov 8, 2023

The Temptation of Hidden Fees Rate Manipulation Let’s face it; we’ve all been tempted to play with rates to boost revenue. It’s…

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Stewart Kiely

Successfully Combining Maintainability and Sustainability in Your Hotel

By Stewart Kiely
Nov 1, 2023

Juggling maintenance and sustainability in a property is a balancing act between deciding what level of maintenance we want to achieve and…

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Cory Falter Susan Barry

Video: Cracking the Hospitality Startup Code and Standout in a Crowded Market

By Cory Falter & Susan Barry
Oct 24, 2023

Navigating the intricacies of the hospitality industry can be daunting, especially for startups looking to make their mark. Hotel vendors and suppliers…

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Perry Smith

Why Professional Bartenders Still Matter

By Perry Smith
Oct 17, 2023

“A Professional Bartender is someone who can do his or her best work when he or she doesn’t feel like it.” —…

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Jon Peck

Hotel Development: Pencils Down

By Jon Peck
Oct 12, 2023

Hotel supply grew a meager 0.5% in 2022 and is forecasted to grow just 1% on average for the next three years,…

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Walter O'Connell

There is Money in those Greens – Cost Segregation Studies of Golf Courses, Golf Resorts and Golf Communities

By Walter O'Connell
Oct 4, 2023

As the saying goes, especially in this competitive market, ‘you need to make money and save money’ in order to survive! As a golf…

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Thomas Cleary

Control the Process to Get the Best Deal on Hotel Insurance

By Thomas Cleary
Sep 27, 2023

A common question for hotel and restaurant operators is: How do I get insurance that effectively covers my operation for the lowest…

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Cara Federici

Leveraging AI through Expert Partnerships

By Cara Federici
Sep 19, 2023

In today’s rapidly evolving world of technology, there’s often a palpable fear of the unknown that can overshadow the excitement of human…

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Kevin Doyle

Building a Comprehensive Fraud Awareness Program: Five Essential Elements

By Kevin Doyle
Sep 12, 2023

In today’s rapidly evolving and positive COVID business landscape, the specter of fraud, corporate malfeasance, and unethical behavior looms large. In response…

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Cayuga Hospitality Consultants logo

Unlocking Excellence: The Power of Bespoke HR Solutions and Training Consultancies

By Cayuga Hospitality Consultants
Sep 6, 2023

In the dynamic landscape of the hospitality industry, the pursuit of excellence and innovation is not merely a goal, but an imperative….

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Susan Barry

Rethinking Holiday Posts: Are They Worth It?

By Susan Barry
Aug 31, 2023

As a B2B marketing consultant to hospitality companies, LinkedIn is one of my most important tools.  Companies can post content on the…

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Perry Smith Cory Falter

ChatGPT Hack for Hospitality: 5 Minute Video

By Perry Smith & Cory Falter
Aug 17, 2023

Two of our Cayuga Hospitality Consultants, Cory Falter and Perry Smith, got together to discuss the potential opportunities to leverage AI in…

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Cory Falter

Direct Group Business: The New Frontier for Hotel Sales Teams

By Cory Falter
Aug 8, 2023

As the business world continues to evolve, hotel sales teams are presented with an opportunity to capture direct group business. From understanding…

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Dan Voellm

The Annual Asia Pacific Hotel Operator Guide (HOG) Tenth Edition!

By Dan Voellm
Aug 3, 2023

This guide is the most established publication in the industry in Asia Pacific to guide investors and owners in understanding the scale,…

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Charles Oswald

Creating a Great Hotel Culture: Lessons from the Russia-Ukraine Conflict

By Charles Oswald
Jul 27, 2023

The ongoing conflict between Russia and Ukraine is a tragic reminder of how quickly things can spiral out of control when leaders…

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Cayuga Hospitality Consultants logo

Residential Concierges: An Overlooked Hospitality Niche

By Cayuga Hospitality Consultants
Jul 12, 2023

The Challenge of Residential Concierge Services in Luxury Multi-Unit Buildings Living in a luxury multi-unit building has its perks: some are more…

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Alan Someck Shirley Whelan Jim Lopolito Joseph Cozza Peter Van Allen

The Dining Experience of the Future

By Alan Someck, Shirley Whelan, Jim Lopolito, Joseph Cozza & Peter Van Allen
Jul 6, 2023

Restaurant Industry Challenges and Opportunities The future of the restaurant industry has so many compelling challenges and opportunities facing it.   Our team…

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Chuck Kelley

Case Study: Operations Assessment & Financial Analysis

By Chuck Kelley
May 29, 2023

Challenge: Newly Acquired Hotels A private equity firm had recently acquired a hotel management company and three hotels in El Paso – Holiday…

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Joseph Cozza

Joseph Cozza Appointed Partner at Cayuga Hospitality Consultants

By Joseph Cozza
May 24, 2023

SARASOTA, FLA. MAY 20, 2023  Cayuga Hospitality Consultants is excited to announce that Joseph Cozza, based in Farmingdale, NJ, has joined the team…

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Bill Carroll, Ph. D.

ChatGPT Accelerates the Evolution of SSI/DID for Personalized Travel Experiences

By Bill Carroll, Ph. D.
May 24, 2023

An article published by Phocuswright suggested that the evolution DID/SSI, Decentralized Identifiers and Self Sovereign Identity, would transform a fragmented travel experiences market…

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Susan Barry

Case Study: B2B Marketing for Management Company

By Susan Barry
May 22, 2023

The Challenge: Sharing a TrevPAR Success Story This mid-sized hotel operating company had outperformed other similar businesses during the pandemic in total…

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