Articles & Case Studies

Our Consultants provide expert guidance to the Hotel/Resort, Food & Beverage, Commercial Foodservice, Club and Spa, Casino and Tourism industries.

Zachary Schwartz

Irish Hotel Market – Calm Before the Storm?

By Zachary Schwartz Jun 12, 2025

It’s been a buoyant cycle for hotels in Ireland: long, sustained periods of rising demand, and either constrained ...

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Haydn Kramer

What Hotels Could Learn from Monks

By Haydn Kramer May 29, 2025

A Journey to the Abbey Somewhere along I-94, just less than two hours northwest of Minneapolis/St. Paul, amid ...

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Debbie Miller

How AI is Reshaping Hotel Digital Marketing in 2025

By Debbie Miller May 8, 2025

Artificial Intelligence (AI) is no longer a futuristic concept in the hospitality industry. It’s a powerful force ...

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Joseph Cozza

Build a Solid Foundation for Catering Sales & Events Before Focusing on WOW

By Joseph Cozza Apr 30, 2025

Events are experiencing a dynamic resurgence, yet they must strive to enhance their offerings substantially. ...

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Rebecca Lombardo

Cabin Rentals Company Case Study: Transformation Leads to Triple-Digit Growth

By Rebecca Lombardo Apr 24, 2025

Challenge: Changing Target Market to Align with Added Inventory A small vacation rental company in the Northeast with ...

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Jon Peck

A New Digital Sheriff in Town: How Generative AI is Reshaping Hotel Marketing

By Jon Peck Apr 2, 2025

Hotel operators have only recently begun mastering digital marketing to effectively reach consumers. Just as many are ...

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