Sales, Marketing & Revenue Management
Sales, Marketing & Revenue Management Articles and Case Studies
Retailing for Success in 2024: Beyond the Hotel Room to Increase Bottom Line with Retail
RevPar is no longer only tied to room revenue at your property- it’s the total square footage. This is not ...
Read MoreNavigating Hotel Social Media Trends in 2024
In the fast-paced world of hospitality, staying ahead of the curve is crucial for success. As we step into 2024, the ...
Read MoreThe Dark Side of Revenue Management: Avoiding Ethical Pitfalls
The Temptation of Hidden Fees Rate Manipulation Let’s face it; we’ve all been tempted to play with rates to ...
Read MoreVideo: Cracking the Hospitality Startup Code and Standout in a Crowded Market
Navigating the intricacies of the hospitality industry can be daunting, especially for startups looking to make their ...
Read MoreRethinking Holiday Posts: Are They Worth It?
As a B2B marketing consultant to hospitality companies, LinkedIn is one of my most important tools. Companies can ...
Read MoreDirect Group Business: The New Frontier for Hotel Sales Teams
As the business world continues to evolve, hotel sales teams are presented with an opportunity to capture direct group ...
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