Articles & Case Studies

Our Consultants provide expert guidance to the Hotel/Resort, Food & Beverage, Commercial Foodservice, Club and Spa, Casino and Tourism industries.

Bill Carroll, Ph. D.

Should the Mix of OTA Room Nights Be…?

By Bill Carroll, Ph. D. Nov 21, 2017

OTA's may in fact have an effect on EBITDA, but how much might it cost to replace foregone OTA room nights with non-OTA ...

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Cayuga Hospitality Consultants Announces Custom Solutions Division

By Cayuga Hospitality Consultants Nov 15, 2017

Cayuga Custom Solutions for the Hospitality Industry has been developed to meet the need for assistance in managing ...

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Chuck Kelley

Service, Profit or Both? It’s All About the Balance

By Chuck Kelley Aug 22, 2017

Hotel service excellence is an integral part of your success and it can be the differentiating factor. The point is ...

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Haydn Kramer

Death of A Hotel Salesman: A tale of our times…

By Haydn Kramer Apr 14, 2017

The current state of affairs in the hotel sales world, and specifically the DOSM, is bad, and in jeopardy of relevance. ...

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Bill Carroll, Ph. D.

OTA Value: It Depends on How You Play the Game!

By Bill Carroll, Ph. D. Feb 20, 2017

When the OTAs, hotel managers and asset owners focus on growing total market and/or specific destination demand, long ...

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Chuck Kelley

The Four-Pillar Imperative of Hotel Positioning

By Chuck Kelley Jan 1, 2017

Your positioning should be reflected in everything you say and do, your service standards, enhancements, resource ...

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