Sales, Marketing & Revenue Management
Sales, Marketing & Revenue Management Articles and Case Studies
What Hotels Could Learn from Monks
A Journey to the Abbey Somewhere along I-94, just less than two hours northwest of Minneapolis/St. Paul, amid ...
Read MoreHow AI is Reshaping Hotel Digital Marketing in 2025
Artificial Intelligence (AI) is no longer a futuristic concept in the hospitality industry. It’s a powerful force ...
Read MoreCabin Rentals Company Case Study: Transformation Leads to Triple-Digit Growth
Challenge: Changing Target Market to Align with Added Inventory A small vacation rental company in the Northeast with ...
Read MoreA New Digital Sheriff in Town: How Generative AI is Reshaping Hotel Marketing
Hotel operators have only recently begun mastering digital marketing to effectively reach consumers. Just as many are ...
Read MoreHow Hotels Can Leverage Social Media for Spring Travel
Spring is an exciting season for travel. There are lots of opportunities for hotels to attract spring breakers, ...
Read MoreWays Hotels Can Leverage Influencer Marketing for Brand Growth
In today’s competitive hospitality landscape, hotels increasingly turn to influencer marketing as a strategic ...
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