All Consultants / Rebecca Lombardo
Rebecca Lombardo
CMO, Marketing, Branding Strategist
Fractional CMO Rebecca Lombardo specializes in hospitality brand growth through strategic marketing. She has 25 years of experience in branding, PR, and digital marketing.
Key Consulting Services
- Strategy to Generate Demand, Conversions, Loyalty
- Data Driven Marketing Plans to Meet Company Goals
- Manage Marketing Agencies & Staff to Improve ROI
- Executive Level Marketing Analytics Reporting
- Expertise with Professional Vacation Rental Brands
Expertise
Rebecca Lombardo provides expert marketing analysis using a guest-centered approach to help brands connect with their ideal clients, increasing brand awareness, affinity, and revenue. By overseeing the daily operations of the marketing department, she enhances content performance and maximizes budgets. With experience across all marketing disciplines, she approaches problem-solving from a big-picture perspective. A key aspect of Rebecca’s methodology is incorporating consumer trends to modernize brand marketing. She focuses on making it easy for guests to engage, purchase, and share, driving inbound leads through cost-effective, bottom-of-the-funnel tactics.
Background
- As the founder of the Rebecca Lombardo Agency, Rebecca Lombardo serves as a Fractional CMO, guiding brands in positioning, team training, campaign optimization, and content development. She has worked with Prime Vacations, The Maimon Group, The Kennedy Training Network, and Curbio, driving growth through strategic marketing. Rebecca led PR efforts for top vacation rental brands following natural disasters, including post- hurricane recovery in Florida and after the LA wildfires. Previously, she spearheaded the rebranding and website rebuild for a luxury vacation rental company in the Northeast, increasing PPC returns by 266% year-over-year. As a consultant in consumer goods, she provided enterprise-level consumer insights that transformed social content production at KraftHeinz, Revlon, Jackson Hewitt, and eBay. Holding a master’s in Liberal Studies and a journalism degree, Rebecca combines analytical precision with creative storytelling to help brands scale effectively.
Testimonial
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Big thanks to Rebecca Lombardo who came in as a fractional CMO as our company was ready to take the inventory and operations to the next level. Our revenue is up YOY and our ROAS has more than doubled. She worked with our team and our agencies to align marketing efforts with our new business goals. Her observations and insights might be challenging to hear but they were always accurate. If you’re ready for what she has to say, I’d recommend giving her a call.
-Greg Petrillo, Owner, Pocono Mountain Rentals
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The amazing work Rebecca is doing for Kennedy Training Network – specifically coaching our marketing coordinator and helping her with a complete rebrand — has really made an impact.
-Doug Kennedy, Owner The Kennedy Training Network
