Hotels

Hotels Articles and Case Studies

Brian Schoettes

The Five Ws of Workforce Management in Hospitality

By Brian Schoettes Aug 27, 2025

We have all been in the internal meetings, the session where a leader explains why their department has gone over their ...

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Mandy Murry

When Technology Undermines Hospitality

By Mandy Murry Aug 25, 2025

In the summer of 2025, traveling on business, I checked into a U.S. boutique hotel that promised cutting-edge ...

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Debbie Miller

How AI Is Reshaping Guest Engagement and Hotel SEO

By Debbie Miller Aug 13, 2025

The hospitality search experience has undergone a quiet revolution. Where travelers once Googled their way to vacation ...

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Zachary Schwartz

Irish Hotel Market – Calm Before the Storm?

By Zachary Schwartz Jun 12, 2025

It’s been a buoyant cycle for hotels in Ireland: long, sustained periods of rising demand, and either constrained ...

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Haydn Kramer

What Hotels Could Learn from Monks

By Haydn Kramer May 29, 2025

A Journey to the Abbey Somewhere along I-94, just less than two hours northwest of Minneapolis/St. Paul, amid ...

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Debbie Miller

How AI is Reshaping Hotel Digital Marketing in 2025

By Debbie Miller May 8, 2025

Artificial Intelligence (AI) is no longer a futuristic concept in the hospitality industry. It’s a powerful force ...

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