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Latest Articles & Case Studies

Brian Schoettes

Hotel-Level Workforce Management: Reducing Wage Spend, Improving Guest Service and Reflecting Priorities

By Brian Schoettes
Oct 2, 2026

While everyone knows the schedule is important and is viewed as the lifeblood of hotel operations, most hotels have little structure and…

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Debbie Miller

Google’s Latest Search Changes Could Reshape the Direct Booking Battle

By Debbie Miller
Sep 16, 2026

The battle for direct hotel bookings has a new front. Google just rolled out significant changes to its search results in Europe…

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Charis Atwood

Hospitality Leaders, Take Your Marks! Preparing Hotels for the LA28 Olympics

By Charis Atwood
Sep 2, 2026

In just a few short years, Los Angeles will welcome millions of visitors from around the world as it hosts the Summer…

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Stewart Kiely

Sustainable Innovations for Hospitality Properties

By Stewart Kiely
Jul 29, 2026

Sustainability initiatives within the hospitality sector depend on the current state of your property and your capacity to both initiate and maintain…

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Debbie Miller

The Hotel Guest Journey No Longer Starts with Google

By Debbie Miller
Jul 22, 2026

For years, hospitality marketers built their digital strategies around a familiar assumption: when someone wanted to book a hotel, they opened Google,…

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