All Consultants / Brian Schoettes
Brian Schoettes
Workforce Management Expert
I focus on strategy and process design to help hotel groups or big box assets optimize their labor spend and workforce management processes.
Key Consulting Services
- Labor Optimization & Workforce Strategy
- Labor Standards & Scheduling Process Development
- Workforce Management Technology Implementation
- Change Management & Organizational Transformation
- Compliance Oversight & Expert Witness
Expertise
Brian Schoettes is the founder of Valico. He is an accomplished leader specializing in workforce management, labor optimization, and process transformation for hospitality, retail, and healthcare organizations. Brian has designed and implemented innovative workforce solutions that deliver measurable cost savings, enhanced service delivery, and operational excellence. As Vice President of Workforce Management at Marriott International, he established the company's first Workforce Management capability, resulting in $300 million in annual labor savings across nearly 300 hotels, while preventing cost creep. Brian has led the onboarding of 165 Starwood-branded hotels to new timekeeping and labor reporting systems as part of the merger with Marriott. With his extensive background in operations, finance and deployment of numerous projects across various markets, Brian has experience with complex labor management requirements. This makes him an expert in utilizing workforce management to ensure compliance with Collective Bargaining Agreements and local and federal labor regulations.
Background
- Brian’s consulting and leadership roles have focused on helping individual hotels and large organizations achieve sustained labor cost reductions, compliance improvements, and workforce engagement. He partners with site leaders on labor optimization, process redesign and leveraging existing technologies. Brian provides enterprise-wide workforce management design, ROI business case development, program implementation and ongoing program governance. The groundbreaking results achieved by Brian’s team through the implementation of the new workforce management capability earned Marriott the prestigious 2021 UKG Innovation Award, recognizing the innovative and holistic approach taken by the team in transforming workforce management practices leading to significant labor cost savings. He is also a skilled mentor and coach with experience developing internal leaders and guiding organizations through strategic workforce decisions and complex operational improvements utilizing state of the art change management processes.
Professional & Other
Brian is based in Tennessee and consults with organizations seeking to enhance their workforce strategy and labor management capabilities. Brian is a frequent speaker and advisor on topics related to labor standards, scheduling optimization, compliance and maximizing workforce technology.
