Specialist in the development, execution and measurement of marketing communications programs for travel, hospitality and lifestyle businesses.
Key Consulting Services
Marketing research
Marketing strategy
Expertise
Responsible for the development, implementation and measurement of marketing communications programs for some of the most recognizable brands in the travel/hospitality industry including the governments of The Bahamas, Barbados, Bermuda, Costa Rica, Dominican Republic, Mexico and Puerto Rico; the destination promotion boards of Anaheim, Colorado, Outer Banks, St. Augustine, Santa Barbara; legendary hotels and resorts such as Atlantis, CanyonRanch, The Broadmoor, The Breakers, New York Palace, Homestead, Hotel del Coronado, La Costa, Wynn Las Vegas; and several international hotel chains.
Background
Principal of own marketing services agency for 30+ years. Three degrees from Cornell, including a doctorate in applied psychology. Graduate of Advanced Management Program at Yale.
Professional & Other
Recipient of World Travel Award from American Association of Travel Editors, Silver Medal from the American Advertising Federation, Most Extraordinary Marketing Minds Award from HSMAI, Koehl Award from HSMAI, and Spirit of Hospitality Award from the Destination Marketing Association International. Former member of US Travel board of directors, and current board member of several hospitality companies.
